“I’m retiring in 2-3 years, so I don’t want to start anything new. Whoever follows after me will have to take that up.”

“I’ve still got a few years left and I’m going to do whatever I can to make a difference now and set up the next person to go even farther.”

Those were parts of two conversations/interactions I had while speaking with school nutrition directors in my booth at CSNA

We all hear about “the algorithm”. The mysterious formula and code that is used by social media companies, online retailers, and others, to determine what shows up in someone’s feed. But why does it do what it does? How does it decide what to serve up to you or the people that follow you? There are some great tools and tips to help you build a consistent and relevant presence on social media. Let’s look at a few:

Are you ready to market your school nutrition program? Do you know what to say? Have you thought about what you want or need people to know? Chances are those questions produced a little anxiety since marketing is the thing that most often gets pushed to the bottom of the list. It can also feel like you have to do everything all at once. But you don’t.  We help clients get started and build on each success.

“Schools are now the single healthiest place Americans are eating.” The study concluded that “Americans of all ages are, for the most part, eating poorly everywhere—except at school.” None of this is a surprise to school nutrition professionals, but it usually is for parents, families, students, and even other school staff. If getting the word out about your nutrition program continues to be a challenge, let us help!

We were thrilled that San Diego’s Public Broadcasting group, KPBS, came out to cover a story for our client, the La Mesa-Spring Valley School District.

Education reporter MG Perez did a fantastic job exploring the transformation of Parkway Middle School into Parkway Sports & Health Science Academy, the latest addition to the district’s Academy model for middle schools.